Orkney’s MSP Liam McArthur wears it pink in Holyrood in aid of Breast Cancer Now.

Mr McArthur has shown his support for women with breast cancer by dressing up in pink and encouraging his constituents in Orkney to take part in Breast Cancer Now’s flagship fundraiser, wear it pink, on Friday 23rd October.

Wear it Pink, the UK’s biggest pink fundraiser, calls on supporters across the country to ditch the day-to-day colours and pull on some pink to raise money for Breast Cancer Now’s life-saving breast cancer research.

Orkney’s MSP Liam McArthur joined fellow parliamentarians in wearing it pink in Holyrood last week to encourage people across Scotland to get involved. Now in its 14th year, wear it pink raises over £2 million each year for world-class research into breast cancer, and this year it is back and bigger, brighter and bolder than ever before.

Anyone can take part, whether in school, at work or at home. All you have to do is wear something pink and donate whatever you can.

Mr McArthur said:

“Right now breast cancer is at a tipping point. Every year in Scotland around 4,600 women are diagnosed with breast cancer, and sadly nearly 1,000 people still lose their lives to the disease. There is nothing inevitable about this and I am encouraged by the research being carried out by Breast Cancer Now and others. They deserve our full support.

“This campaign offers a fun way of doing that as well as raising awareness of breast cancer. I have good number of close friends who have direct personal experience of this disease and so I am happy to show my support, however much the photos may come back to haunt me! I hope others in Orkney will show their support for Breast Cancer Now and wear it pink on Friday 23 October. ”

Launched in June 2015 with the ambition of ensuring that no one dies from the disease by 2050, Breast Cancer Now is the UK’s largest breast cancer charity, created by the merger of Breast Cancer Campaign and Breakthrough Breast Cancer.

This is a day when we stand out, stand together and stand for something: wear it pink on Friday 23 October to support Breast Cancer Now’s life-saving research. For more information or to register for wear it pink visit




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